Through regional and community partnerships, we will be a force for the progress and
growth of Western North Carolina. A state-wide institution dedicated to the overall
development of North Carolina, WCU serves all of the state with particular focus on
the communities, towns, and cities of the 17 western-most counties of North Carolina
as well as the Qualla Boundary of the Eastern Band of Cherokee Indians.
* Buncombe, Cherokee, Cleveland, Clay, Graham, Haywood, Henderson, Jackson, Macon,
Madison, McDowell, Mitchell, Polk, Rutherford, Swain, Transylvania, and Yancey
Goal 4.1: Workforce Growth and Development
Be the higher education leader in workforce growth and development in Western North
Carolina.
- 4.1.1: Increase the number of graduates in regionally identified growth sectors, such as
Health & Human Services, Engineering, IT, Hospitality & Tourism, Business, and other
fields as annually identified in collaboration with regional partners.
- 4.1.2: Expand the regional service footprint of WCU beyond main campus though its instructional
site in Asheville as well as other current and future sites in the region.
- 4.1.3: Expand the number of undergraduate and graduate degrees offered as distance programs,
whether entirely online or a combination of face-to-face and hybrid on main campus,
the Asheville instructional site, and any other instructional sites.
- 4.1.4: Develop a program of recruitment and support for part-way home and Finish Line students,
who need to return to higher education to complete a degree or other credential and
link these programs with the myFutureNC program.
- 4.1.5: Establish WCU as the leading UNC system school of choice for students transferring
from the North Carolina Community College system as well as other 4-year universities
and colleges.
- 4.1.6: Develop a next-level continuing education and professional development program that
utilizes traditional and alternative credentials, as well as stackable credentialing
that integrates tightly with undergraduate and graduate degree programs.
- 4.1.7: Develop a system of research and reporting for real-time awareness of regional workforce
and other development needs.
- 4.1.8: In partnership with regional entities, leverage WCUs alumni network to bring graduates
back to the region for relocation.
Goal 4.2: Issues Facing Western North Carolina
Serve as lead convenor on major issues facing Western North Carolina at both the regional
and local levels.
- 4.2.1: Convene annual think-tanks on key regional issues such as, but not limited to, Community
Health, Childcare, Workforce Housing, Transportation, Broadband, and Homelessness.
- 4.2.2: Convene business and non-profit subsectors on a regular basis to develop and cultivate
“big ideas” for regional transformation.
- 4.2.3: Convene regional partners for collaborative leadership, research, and planning
- 4.2.4: Encourage active and multi-lateral community and campus participation in relevant
local strategic planning initiatives for communities, municipalities, and the region.
- 4.2.5: Publish and distribute widely, an annual report of WCUs regional and community development
and engagement.
Goal 4.3: Business Retention and Expansion
Become a key regional partner in business retention and expansion.
- 4.3.1: Develop two business development centers, one in Jackson County to serve southwest
NC and one in Buncombe County to serve metro Asheville, that physically bring together
WCU’s and other entities’ business development units.
- 4.3.2: Lead regional efforts to foster small-business and entrepreneurial endeavors via
entrepreneurship curricula, Corporation for Entrepreneurship and Innovation, Small
Business & Technology Development Center, the RAPID Center, and the region’s Community
College Small Business Centers, Community Development Financial Institutions, and
non-profit resources.
Goal 4.4: Regional and Community Engagement
Be a state model for regional and community engagement.
- 4.4.1: Convene, lead, and invest in the development of Cullowhee as a community.
- 4.4.2: Develop interdisciplinary clinics(s), fixed or mobile, to serve the region and provide
clinical placements for our students.
- 4.4.3: Develop a university-specific Comprehensive Economic Development Strategy (CEDS),
guided by the University’s Strategic Plan, and to include intensive participation
from the various communities and counties encompassed in our region to create alignment
with dynamic needs.
- 4.4.4: Develop a tool by which external partners can identify and connect with institutional
departments, program and units for regional and community partnerships.
- 4.4.5: Leverage the fine and performing arts to advance WCU’s commitment to regional and
community engagement on the main campus, instructional sites, and across the Western
North Carolina region.
- 4.4.6: Be a regional and community hub for thought leadership at main campus, the Asheville
instructional site, and any other instructional sites/facilities.
- 4.4.7: Encourage and support individual regional and community engagement by students,
faculty and staff
- 4.4.8: Identify and annually place students, faculty, and staff on key regional and community
leadership boards.
Goal 4.5: Leverage Expertise
Leverage WCUs expertise in key areas to help other institutions, large employers,
and government entities.
- 4.5.1: Bring in other regional partners to develop their own diversity, equity, and inclusion
(DEI) efforts as the University improves upon its own
- 4.5.2: Guide other regional partners to leadership in environmentalism and sustainability.
- 4.5.3: Leverage WCU’s expertise in public/private partnerships for housing development
to grow workforce housing in the region.